Den Hartogh
Core serviceLead generationResearched cold outbound with every reply handled02Websites & platformsBusiness websites, admin portals and booking systems03Automations & AICustom systems, Airtable & Make flows and AI with human control04Video & aerialBrand films and drone footage, on request
Want to automate, but not sure where?

For automations and custom software: the free 10-minute diagnostic shows which processes are worth automating.

Start the automation diagnostic

New customers. And the systems to serve them.

We find and approach the B2B companies you want as customers, and build the websites, portals and automations to serve them. Founder-led, senior work only.

Start your route Book an intro call

Builder of the sites behind Go Explore and Snowmagazine on RTL4, and of our own SaaS, SalesLobe.

How lead generation works with usSee lead generation
1Your target market
Logistics companyMunich · 120 staffResearch
SaaS platformUtrecht · 40 staff
ManufacturerAntwerp · 300 staff
Resort groupPunta Cana · 6 hotels
2We do the work
  1. 01Research
  2. 02Write
  3. 03Send
  4. 04Reply
3You get the conversation
Reply, answer draftedSounds relevant. Does Thursday work?
Meeting in your calendarThursday 10:00, video call
Handover with summaryLogistics company · Munich · 120 staff
Illustration. After that, if you want, we build the website, portal and automations to serve those customers.
Trusted by
AhaSendGo ExploreQollectiveSnowmagazineThe FilmFactoryFunkyPixCheca Makeup
Your route

Walk through what we can do for you in four steps.

Pick your goal, try the automation yourself, see what we built for others and leave with a plan that is already in your message. You can step out anywhere.

01
Step 1

What do you want to achieve?

02
Step 2

Try it yourself

Pick your goal in step 1 first.

03
Step 3

What we built for this

Pick your goal in step 1 first.

04
Step 4

Your plan

Save your sketch in step 2 and it shows up here and in your message.

Also need something for:
See your message Or call or WhatsApp us directly.

Not sure which processes to automate? Our AI diagnostic asks the right questions in 10 minutes.

Our own product · live

We built SalesLobe. Every client benefits.

SalesLobe is the outbound platform we designed, built and run ourselves. It powers our lead generation, and it is the proof behind our websites, platforms and AI work.

  • For lead generation: research, writing and reply handling run on the same engine we sell to agencies.
  • For platforms: accounts, billing, data security and admin tooling, built and maintained in production.
  • For AI work: an agent that drafts, while people approve. The pattern we bring to every automation.
Visit saleslobe.com
app.saleslobe.com/inbox
SalesLobe review inbox
What you can count on

A serious partner for growth, without agency layers.

10–14

Days to launch

From kickoff to the first approved emails going out.

1 mo

Notice after the first quarter

After the build-up, outbound runs month to month.

4

Languages, written natively

Dutch, English, German and Spanish, per country.

100%

Yours

Domains, code, content and data stay your property.

What clients say
We're a marketing agency. SalesLobe is what let us add outbound for our clients: Corty handles the replies in each client's voice, and we still decide what goes out. Reply handling went from a job we couldn't staff to something we just check.
Daley van DiestFuture Marketing
Paul approached new customers for us in an efficient way. Well researched, in our tone, and we only had to take the conversations.
Edwin de VriesDirectLink
Selected work

Recent projects

Real sites and systems, in production today.

All projects
Go Explore: Website + admin portal
WebsitesWebsite + admin portal

Go Explore

The platform behind Go Explore's TV programmes on RTL4, with one admin portal for every label.

Go Outdoor: Website
WebsitesWebsite

Go Outdoor

Programme site for Go Outdoor on RTL4: episodes, countdown and calendar invites.

Snowmagazine: Website
WebsitesWebsite

Snowmagazine

Site for Snowmagazine, the winter sports programme on RTL4 for 36 years.

SalesLobe: SaaS
Platforms & AISaaS

SalesLobe

Our own outbound platform for agencies: research, writing and reply handling with an AI agent and human approval.

Checa Makeup: Website + booking & contract backend
WebsitesWebsite + booking & contract backend

Checa Makeup

Bridal makeup in Punta Cana: a bilingual site with the booking and contract backend behind it.

FunkyPix: E-commerce
WebsitesE-commerce

FunkyPix

Web shop for FunkyPix screen-free digital cameras, in several languages.

After you get in touch

From first call to a fixed proposal in a week.

  1. Intro call, 20 minutesYou explain what you want to grow. Paul replies within one working day.
  2. Short diagnosisWe look at your market or process and say honestly whether we can help.
  3. Fixed proposalScope, price and planning in writing within a few working days.

Tell us what you want to grow.

One call to see whether outbound, a website, an automation or a combination fits your business. You speak with the person who does the work.

Book an intro call